It’s easy to forget our goals.
In the age of social media, we often gravitate towards tasks that will give us the most attention. Why? Immediate gratification. It fuels us with external validation. Dopamine hits are addicting, but does building a fancy website or posting on Instagram every day further our goal of becoming a better _____?
I often have to remind myself of this:
Stay focused and put in your reps.
Want to be a better writer? Write every day.
A better speaker? Practice speaking every day.
A better photographer? Take photos every single day.
Whatever your craft is, improve it every single day. Consistency is key to exponential growth.
Though marketing is crucial to building any business, the quality of your craft is what will keep your audience engaged long-term. How beneficial is it to build an audience when you have only completed pieces of the prototype? When it’s time to market, you’ll market.
Fixating on publicity will not enhance the quality of your work.
Keep the most important thing, the most important thing.